Welcome to the MC Tips Blog. Topics will be posted weekly to the Marketing Cloud Google Group and then archived here for future reference.
News / Blog
Salesforce Marketing Cloud Training Now Available Online
OIT has a new Salesforce Marketing Cloud training course available in Canvas. This replaces the previous in-person training.
SMC Self-Help Guide Updated
It’s been almost six months since our last blog post, but we have some exciting news.
Lists vs. Data Extensions
This week we describe the differences between Lists and Data Extensions and when you should use each.
Folder Management
This post outlines the steps to create folders to help keep content organized and easy to locate.
Back to Basics: What is a Subscriber?
Descriptions of subscribers, subscriber keys, segmentation, and All Subscribers.
Warning! – Verify your From Addresses
What to do if you see this warning.
Add Web Version Link and Add Today’s Date
Are you looking for an option for your subscribers to be able to view your email on the web, but you are not currently using the University shared template?
What to do with all those old DMS data extensions
Donor Management System (DMS) data extensions should not be reused after 10 days, and you may not want to delete them.
Using Personalization Strings
Today we are discussing personalization strings with email and when and how to use them.
What is a Bounce in Marketing Cloud?
Here is an overview describing a soft bounce and a hard bounce and the statuses of Active and Held.